Panasonic Cambodia Partners with ISI Dangkor Senchey FC to Support Youth Football Development

Cambodia Investment Review

Panasonic Cambodia has continued its strategic partnership with ISI Dangkor Senchey FC, aiming to foster young football talent in Cambodia. The partnership, now in its third year, was solidified with the signing of a Memorandum of Understanding (MoU) during the grand opening of the AIA Stadium at KMH Park. The event welcomed key figures, including Mr. Hisakazu Maeda, Country Head of Panasonic Cambodia, and Mr. Kang Sen, President of ISI Dangkor Senchey FC, alongside club members and Panasonic representatives. This collaboration highlights a shared mission to enhance the experience of players and fans while driving the development of Cambodian football.

Cutting-Edge Technology for Enhanced Player and Fan Experience

Panasonic Cambodia has equipped the AIA Stadium with its innovative nanoeX air quality technology. This advanced system helps create a germ-free environment, ensuring a comfortable and safe space for both players and spectators. The company is also supplying its CARE+ Edition washer and dryer, designed to hygienically clean and dry team jerseys, streamlining club operations.

To further support media coverage of home matches, Panasonic has provided the club with a state-of-the-art Lumix camera, demonstrating its commitment to elevating ISI Dangkor Senchey FC’s visibility and fan engagement.

Strengthening Cambodian Football for Future Generations

Speaking at the MoU signing, Mr. Hisakazu Maeda emphasized Panasonic Cambodia’s dedication to corporate citizenship through its four key pillars: Human Development, Environment, Sports, and Arts & Culture. He noted, “The support we provide for ISI is part of this initiative to support local talent, providing opportunities for youth to engage in sports activities. Our aim is to raise the standard, inspire aspiring athletes, and create memorable stories that will be cherished for years to come.”

Mr. Maeda also highlighted the importance of sustainability and well-being in the partnership, adding, “Together with ISI Dangkor Senchey FC, we aim to make a meaningful impact and leave a legacy in Cambodia for future generations. This collaboration marks a significant milestone for both organizations as we work towards new heights in Cambodian football.”

This ongoing collaboration reflects Panasonic Cambodia’s and ISI Dangkor Senchey FC’s shared vision of nurturing young athletes, enhancing sporting infrastructure, and contributing to the growth of Cambodian football.