A Better Life, A Better World

Genting Highlands, 23 April 2014 - Panasonic Malaysia today launched an exciting range of innovative products under their global brand slogan, “A better life, a better world”, which aims to provide customers with better living solutions for a more enriched lifestyle. As a leader in consumer electronic products, Panasonic is proud to introduce for the first time a brand new Automatic Bread Maker, the latest range of air-conditioners and VIERA TV that are sure to become household essentials.

“A better life, a better world is Panasonic’s brand slogan, which is a reflection of our global strategy in contributing to a more fulfilled, happier society around the world. As the number one brand in Malaysia, we strive to enrich the lives of Malaysian families through an eco, healthy and comfortable lifestyle,” said Yosuke Matsunaga, Managing Director of Panasonic Malaysia.

“Here at Panasonic Malaysia, we never stop working towards a better life for Malaysians by creating better and more sustainable living solutions through our products, be it at home or industrial spaces,” he adds. “The new models we are introducing today are packed with state-of-the-art technologies that demonstrates our commitment to provide products that each exemplifies our focus on user convenience, comfort and energy efficiency, features that enhances quality of living for our customers.”

The Panasonic Bread Maker SD-P104 is designed with unique preset bread baking programs with inside and outside temperature sensors that helps to achieve consistent loaf quality. Having freshly baked bread with the SD-P104 is as simple as placing all the ingredients and letting the machine do the rest. New features like the yeast dispenser automatically drops yeast at optimum timing by detecting room and inside-pan temperature, while the raisin and nut dispenser automatically distributes dried fruit, chopped nuts and seeds evenly for better bread texture.

The SD-P104 has been tested suitable for all levels of expertise by the collaboration between Panasonic Cooking and AEON TOPVALU. TOPVALU will be introducing an Organic Flour, recommended as the most suitable for the Panasonic bread maker, and it will be available at all AEON Outlets by middle of May 2014. The product is in line with Panasonic’s vision to provide cooking and baking convenience at home and help make it easy for users to achieve nutritious bread with artisan quality.

In our new range of air conditioners, we have created the perfect energy saving match by combining both the ECONAVI Eco Sensors Technology and Intelligent Inverter Compressor Control Technology which better enhances cooling in the room, keeping customers comfortable while achieving an ecofriendly lifestyle.

Along with all these new innovations, Panasonic is proud to announce the launch of an additional new category, Semi Deluxe Econavi category, on top of the existing Inverter Deluxe and Deluxe Econavi range. This increases the total ECONAVI models from 10 models to a total 14 models to cater the growing consumer’s need.

The ECONAVI Eco Sensors are divided into two major sensors - Human Activity Sensor and Sunlight Sensor. Upon start up, it automatically senses the activity and condition of the room’s environment and sends the data to the INVERTER.

The INVERTER Technology, which is part of the Outdoor Compressor unit, is responsible to receive data from the ECONAVI sensor, which then varies compressor rotation speed to maintain a comfortable yet eco and precise room temperature.

The ECONAVI + INVERTER works together intelligently to provide cooling comfort at the convenience of the home while helping you save energy and money. This results in 65% of energy savings with optimised cooling so customers can now enjoy uninterrupted cooling comfort anytime without wastage. This helps Malaysians do a part to save the environment by conserving electricity.

On top of the COOL & ECO benefits, we have also improved our nanoe-G (indoor unit Air Purifying System) to help tackle current air pollution issues. As such, we are proud to announce the enhanced Nanoe-G which can effectively remove haze particles or commonly known as PM 2.5 (Particulate Matter 2.5). With this additional enhancement, our customers can enjoy better air quality within their living spaces.

For 2014, Panasonic has announced an entirely new TV category known as Life+ Screen which goes far “Beyond Smart TV and is proud to introduce 23 TV models that consists of 65’ and 85’ 4K TV.
Conventional Smart TVs increased the variety of available content by connecting to the Internet. The functions and operations, however, were considerably more complicated, making it difficult for viewers to view the content they want.

Panasonic's Life+ Screen solves this problem for users. Instead of having to adjust to the TV, the TV adjusts itself to fit the user. “I think TV should be inherently easy to use. Life+Screen was created from the user's standpoint and goes beyond difficult-to-use smart TVs”, says Matsunaga.
For seamless browsing, the My Stream feature brings up a wide variety of content, be it HDD content, web bookmarks online video, through an intuitive user interface, while the improved my Home Screen feature allows users to register and personalise their favourite apps and content for easy access. For even more personalised browsing, the Home Screen now comes with ‘my Food Screen’ which taps into Malaysian’s favourite past time. The food-related app comes preset with the Open Rice app, Try Masak and IM Food Lover that offers a directory of local restaurants, recipes and a social platform for users to view and engage with others. This custom feature is only available by Panasonic in Malaysia.

Staying true to their heritage of making people central to their products and activities, the arrival of the three products today encapsulates Panasonic’s vision of equipping everyone with advanced, userfriendly products that enhances “A better life, a better world”. Through innovative products, they aspire to create healthier, more comfortable homes while efforts in sustainable energy solutions aims at contributing to a better, more sustainable world.

About Panasonic Malaysia Sdn Bhd
Panasonic Malaysia Sdn Bhd is a sales, service and marketing company for the Panasonic brand of electrical and electronic products ranging from audio visuals, home appliances, air conditioners, digital and video cameras, professional broadcasting equipment, business systems, telecommunications, health and beauty care to batteries and lightings. All Panasonic products are available through our authorized dealers nationwide. For more information on Panasonic brand and products, visit our website at www.panasonic.com/my or call our Customer Care Centre at 03-7953 7600.