Panasonic expands its Matter enabled smart AC portfolio for residential segment; the new line-up is designed to withstand extreme temperatures up to 55ᵒC

Panasonic expands its Matter enabled smart AC portfolio for residential segment; the new line-up is designed to withstand extreme temperatures up to 55ᵒC
  • India’s First Matter enabled RACs powered by Miraie extended to the inverter 3-star segment starting at INR 33,990
  • With the largest portfolio of Smart Air Conditioners, Panasonic has sold over a million units of Smart Air Conditioners
  • The new AC range features best in class IDU facia with 20% higher(airflow)
  • Majority of Panasonic’s 2025 Inverter split AC line-up can perform upto extreme operating temperature i.e., 55ᵒC
  • Added 61 new Residential Air Conditioner (RAC) models: 28 new CAC (Commercial AC) models introduced in the 2025 line-up

India, 4th March 2025: Panasonic Life Solutions India - a leading diversified technology company with over 65 years of expertise in manufacturing Air Conditioners (ACs) today introduced its 2025 line-up of Air Conditioners. Keeping in mind the rise in demand for smart, energy efficient and (cooling) performance, Panasonic’s new range has been designed to redefine smart living and withstand high ambient temperatures up to 55ᵒC (55 Degrees Celsius) during peak summers. Panasonic Air Conditioners can be controlled from the Miraie app and offers a unique sleep profile feature helping consumers adjust room temperature automatically ensuring peaceful sleep. These new models are available for consumers across all leading outlets, e-commerce platforms and on the Panasonic Brand Store at https://store.in.panasonic.com/air-conditioners.html.

Mr. Fumiyasu Fujimori, Managing Director, PMIN, Panasonic Life Solutions India, said, “At Panasonic, all our tech-breakthroughs are centred around two areas of focus: sustainable technology and consumer insights. With the rising temperature globally, we are looking at a more energy efficient and a smart approach to heating, ventilation, and air conditioning (HVAC) products designed for consumers, builders and architects to construct tomorrow’s smart homes, today. With that in mind, we have designed our new range of ACs that extend beyond basic cooling i.e., technological integration (Matter, Miraie-enabled connectivity), indoor air hygiene, energy efficiency and optimum cooling performance to withstand extreme Indian summers. We see a huge opportunity in the India market with AC penetration pegged at just 7-8%. We have strengthened our distribution channel covering length and breadth of the country. Besides improving our retail presence, we service over 20,000 pin codes with our D2C channel and partnerships with online platforms.”

Mr. Abhishek Verma, Business Head, Air Conditioners Group, PMIN, PLSIND said, “India’s AC penetration currently stands at 7-8% and the market is expected to grow by CAGR* 16.56% in (2023-2029) and Panasonic Air Conditioners are growing at a healthy rate of 45%. Reasons are a plenty, whether it is about soaring temperatures, increasing urbanization, demand for smart, energy-efficient appliances – Indian consumers today have realized the importance of smart ACs. To keep up with growing demand and basis our consumer insights to make our customer’s lives’ more convenient and comfortable, we have strengthened our AC line-up with 61 new RACs models comprising of the widest range of smart RACs across industry. The smart range of RACs feature technologies such as Matter, Miraie, Artificial Intelligence (AI), nanoe air purification technologies, one touch service, 7-in-1 convertible, superior airflow efficiency along with Ecotough outdoor unit to name a few. Also, in the 2025 line-up, we have now integrated Matter in our 3-star inverter RACs powered by Miraie platform to redefine consumer’s smart home experience. This not only adds convenience but also enhances the total cost of ownership for our customers.”

The launch of the new range of air conditioners will be supported by a 360-degree marketing campaign which includes a new TVC.

TRUST(ed) features of Panasonic ACs:

Technology enablement

  • Miraie – Panasonic’s IoT enabled connected ecosystem aids in reducing energy consumption, offers AI enabled features and ensures customized sleep profile delivering comfort and convenience. Miraie application is rated more than 4.5 star on Andriod/iOS with more than 0.9 million downloads. With Miraie enabled ACs consumers can -
    • Control their AC from anywhere, anytime
    • Replicate a remote controller
    • Customize their sleep profile
    • Get periodic filter cleaning notification
    • Use AI mode for adaptive cooling control
    • Receive seamless service support with One-touch service
    • Manage warranties
    • Monitor AC usage pattern – Daily/Weekly/Monthly
    • Smart diagnosis
  • Matter - Matter provides inter-operability and is simple to use, reliable and secure. Panasonic Air Conditioner equipped with Matter technology is easily managed using the Miraie platform or, any other Matter- compatible platform. Similarly, any other Room Air Conditioner brand that is compatible with Matter is easily controlled through the Miraie platform.
  • Converti7 - With Converti7, users can save energy by adjusting the cooling performance ranging from as low as 45%* to more than 100 %, all with the click of a button on their remote or Miraie app.
  • Nanoe – Panasonic’s patented Active Air-purification technology ensures healthy and clean environment for your living spaces.

Reliability

  • Withstand high ambient temp. upto 55oC during peak summer.
  • Deliver 100%* cooling capacity at 43oC ambient temp.
  • Shield Blu+ offers protection against corrosion.
  • 100% Copper - 100% pure copper coils for fast heat transfer

Ultra-efficient

  • Inbuilt AI algorithm (based on Adaptive Thermal Comfort model) automatically changes three settings – Set Temp., Operation Mode and IDU Fan speed for maintaining user comfort.
  • Auto Convertible inverter
  • Crystal Clean – Efficient indoor coil self-cleaning technology
  • PM 0.1 Filter

Superior cooling in every corner is ensured through a wide IDU, High CFM (upto 851 CFM) and a Powerful Mode. Panasonic's Air conditioners come with Jetstream that can throw air up to 45 feet. The indoor unit features a large air intake and fan diameter which increases airflow. Additionally, the unique double flap Aerowings design with a 4-way swing helps to cool every corner of the living space.

Trusted quality
Panasonic is 100+ year old trusted brand, with an expertise of over 65 years in developing Air Conditioners. Panasonic continues to manufacture across 7 countries and is selling AC solutions in more than 100 countries.

*Air Conditioners - India | Statista Market Forecast

About the Panasonic Group
Founded in 1918, and today a global leader in developing innovative technologies and solutions for wide-ranging applications in the consumer electronics, housing, automotive, industry, communications, and energy sectors worldwide, the Panasonic Group switched to an operating company system on April 1, 2022, with Panasonic Holdings Corporation serving as a holding company and eight companies positioned under its umbrella. The Group reported consolidated net sales of 8,496.4 billion yen for the year ended March 31, 2024. To learn more about the Panasonic Group, please visit: https://holdings.panasonic/global/