Making Home Cooking Experience Easier
We all love a good, flavourful, healthy meal, and there's a simpler way to achieve it with an ideal storage solution that locks in freshness while assisting you in meal preparation.
PRIME FRESH
Prime Fresh freezes meat and fish lightly at approximately -3°C, thereby retaining freshness for about 7 days*¹ without the need to defrost.
PRIME FREEZE
Prime Freeze keeps your meats, vegetables, and fruits fresh for longer while ensuring that flavours, textures, and colours remain unchanged.
FRESH SAFE
Fresh Safe is an airtight storage space with gaskets that prevent cold air from having direct contact with produce.
BLUE AG+
When the blue LED light shines on the Blue Ag filter mounted in the Prime Fresh case, powerful hydroxyl radicals are generated by photocatalytic action to suppress the growth of bacteria.
AG CLEAN
Ag Clean prevents mould and bacteria growth so you can prepare meals with only the freshest ingredients possible.
nanoe™ X
nanoe™ X ions contain 4.8 trillion OH radicals that inhibit bacteria to keep food safe and the inside of your refrigerator clean.
Wellness Begins with Healthy Eating
We are the wellness generation — a generation in pursuit of healthy living. In a world where good health becomes increasingly important, how do we ensure we always stay well without sacrificing precious time?